The History of Why It’s Impossible to Find Clothes That Fit — TIME

It’s never been easier to find clothes or harder to find clothes that fit. As Americans grow physically larger, brands have raced to flatter us with vanity sizing, assigning smaller numbers to clothing sizes so that we can feel thin. The measurements that made a woman’s size 8 in 1958 has shrunk to a size…

via The History of Why It’s Impossible to Find Clothes That Fit — TIME

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